Mail surveys are a relatively inexpensive way of conducting a survey. This method is also a very good option when it is difficult to identify telephone numbers for the population under study. This is the preferred method for populations that have an interest in the subject matter of the survey, such as members of professional organizations who may require flexibility in timing their response. The BCSR uses the multiple mailing and visually-enhanced survey design approach of the “total design method” to optimize response rates.
